OUR MISSION

Changing things for the better

Our mission stands for changing things for the better through creativity.
Achieved by helping our clients to build strong and successful brands that customers’ brains link with life-saving, comfort-enhancing goals that they carry around in their deepest subconscious.

OUR COMPETENCE

DEVELOPMENT OF BRANDS AND REBRANDING
DESIGN AND DEVELOPMENT OF PRODUCTS

With over 17 years of experience behind it, Ad Astra Riga has come a long way from being a novice to a professional and an innovator in product and industrial design. Our specialists have all the necessary knowledge and skills in the field of packaging technologies, which allows us to find a solution for any task.

PRODUCT DEVELOPMENT

MEANINGFUL PACKAGING

Every ambitious brand has an innate uniqueness, sometimes unknowingly to the brand itself. We always begin by defining the consumer journey and the desired brand experience. This approach opens the door to consistent and meaningful packaging that is successful now and will be the same in future.

Product development services include:

• Product line strategy
• Packaging design:

– New product developments
– Brand redesign and innovation
– Form and artwork design
– Limited edition packs and VAPs
– Private label design

BRAND DEVELOPMENT

MEANINGFUL AND COHESIVE

We merge strategy and creativity to move brands through three specific design dimensions: identity, experience and ideation. We develop meaningful, cohesive brands that re-define market landscapes through your brand vision and brand strategy.

Brand development services include:

• Brand positioning
• Brand innovation
• Brand visual identity
• Brand communication
• Messaging & voice
• Brand guardianship
• Corporate branding